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The Communication for Good Manifesto

Sustainability and responsibility have never been so MOVING It is estimated that

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Do Goodvertising and Purposeful Communication need a Code of Ethics?

  Philanthropy, CSR and purposeful communication have at least one goal in common: to Do Wel

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Discover more about cause related marketing 2.0 thanks to Burger King and Mattel

When a company has difficulty in finding its ‘good side’ instead of purposeful communication, on

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  • Communication For Good. 2019 Italy Trends

    The research conducted by The Easy Way and EG Media shows a growth in the frequen

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  • There’s no room for gender inequality at IKEA

    When we first hear of IKEA the main image that comes to our heads is of a huge global comp

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Cannes Lions Branded Entertainment 2017

E-Magazine

Only 5 years ago the 'Branded Content & Entertainment' was a category of the festival

The Communication for Good Manifesto

Trends

Sustainability and responsibility have never been so MOVING It is esti

Manifesto Communication for Good
  • 13 commitments
  • for the Communication for Good
  • Join, lead, inspire
  • change the world.
  • Be Intelligent!
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