water as the new luxury

Around the world, many societies said that water scarcity is one of the main challenges that they are facing during the 21st century. This because of the consumption of water grew at a rate twice higher than the rate of the growth of the population, creating this phenomenon, that is not only natural but is also caused by the action of the human being.
As we said before, this problem affects all the continents and a fifth part of the world’s population, live with this problem, while 500 million are about to face this situation.
A change must be made within society with the aim of this problem does not continue increase, for this reason with this image we want to represent that having water in your home can be a luxury, because a lot of people have to travel long distances to collect non-potable water.
So, realizing that water is not a resource that we must take for granted, but on the contrary the water is a non-renewable resource that the current generations are wasting and we are being selfish with next generations, taking their to have advantage of this resource and cover their needs.
Many countries are already suffering the consequences of this event.
If we continue in this way, only in 2025, 1,800 million people will live in countries or regions with absolute water shortages and two thirds of the world’s population will be facing critical water shortages. And during the year 2030, almost half of the world’s population will live in areas with water shortages.
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