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decoupling e attention deflection: il caso ENI

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<img loading="lazy" decoding="async" width="473" height="640" src="../../../wp-content/uploads/2019/01/epic-fail-neil-owen-darth-father.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" srcset="../../../wp-content/uploads/2019/01/epic-fail-neil-owen-darth-father.jpg 473w, https://www.beintelligent.eu/wp-content/uploads/2019/01/epic-fail-neil-owen-darth-father-222x300.jpg 222w" sizes="auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 984px) 60vw, (max-width: 1362px) 62vw, 840px">

7 regole d’oro per evitare un epic fail

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Branded content & Entertainment e il senso del dono

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<img loading="lazy" decoding="async" width="761" height="316" src="../../../wp-content/uploads/2018/11/Shrinking_Attention_Span.jpeg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" srcset="../../../wp-content/uploads/2018/11/Shrinking_Attention_Span.jpeg 761w, https://www.beintelligent.eu/wp-content/uploads/2018/11/Shrinking_Attention_Span-300x125.jpeg 300w, https://www.beintelligent.eu/wp-content/uploads/2018/11/Shrinking_Attention_Span-600x249.jpeg 600w" sizes="auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 984px) 60vw, (max-width: 1362px) 62vw, 840px">

la risposta al calo di attenzione degli spettatori è il BC&E

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gli amministratori aziendali, nuovi eroi

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