Augmented reality to promote brands’ sustainability

In 2018 Chiquita Brands International partnered with Shazam (Apple), to promote the brands’ sustainability efforts: by scanning the code on the blue Chiquita logo, customers were able to unlock 360° videos to follow the journey of their banana from Chiquita farms in Latin America to their kitchen tables. Chiquita’s Behind The Blue Sticker VR Project…
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Augmented reality to promote brands’ sustainability In 2018 Chiquita Brands International partnered with…